The Mass Observation Project was a rebirth of the 1937 Mass Observation project. Launched by the University of Sussex in 1981, the collection consists of questionnaires sent out by the Mass Observation project and features the thousands of responses on topics related to politics, social issues, and popular events.
Responses are available from 1981-1999, with the 2000s planned to be released in 2022.
Data creator
Mass Observation Project
University of Sussex
Adam Matthew Digital (Firm)
Distributor
Mass Observation Project
Geography
Collector
Mass Observation Project
Date of collection
1981 to 2009
Mode of data collecton
Questionnaires were mailed out by the project to respondents (known as "observers") who mailed back their written or typed responses.
Unit of observation
individual
Notes
Qualitative data
Access status
Restricted
Access conditions and restrictions
Restricted to University of Toronto students, staff and faculty
Download data